Orangetheory Fitness Introduce
For Georgia residents looking to transform their fitness routine with a science-backed, high-energy approach,
Orangetheory Fitness
near Memorial Drive in Atlanta offers a unique and highly effective solution. This facility is more than just agym
orfitness center
; it operates on the principle of Excess Post-exercise Oxygen Consumption (EPOC), often referred to as the "Afterburn" effect. The entire workout is strategically designed to supercharge your metabolism, allowing your body to continue burning calories for up to 24 hours after your session is complete.The core of the
Orangetheory Fitness
experience is a one-hour, full-body workout rooted in heart rate zone training. Participants wear proprietary heart rate monitors to track their performance in real-time, displayed on large screens throughout the studio. The goal of the program is simple: spend 12 to 20 minutes in the ‘Orange Zone’—the anaerobic zone—where your heart rate is elevated to 84-91% of its maximum. This level of intensity is scientifically proven to maximize the EPOC effect and deliver remarkable results.Every class is a structured, group
Personal trainer
experience, led by a certified coach who ensures proper form, provides modifications for all fitness levels, and motivates the group through three main components: treadmill (cardio), rowing (power), and floor exercises (strength). This structure ensures a balanced workout targeting endurance, strength, and power, making it a comprehensivePhysical fitness program
suitable for everyone from seasoned athletes to those just starting their fitness journey. As one traveler noted in a review, the experience is enhanced by "instructors were so helpful, funny and personable," often contributing to a positive community vibe.The
Orangetheory Fitness
studio is conveniently located in the vibrant Madison Yards area of Atlanta, making it easily accessible for residents across the city and surrounding areas of Georgia. Being situated on Memorial Drive SE places it in a high-traffic, popular retail and community hub.The official address for this location is:
975 Memorial Dr SE #816, Atlanta, GA 30316, USA
This prime location within a modern development ensures that members have an easy time getting to and from their workouts. The facility is committed to full accessibility, ensuring a welcoming environment for all members of the Georgia community with the following amenities:
Wheelchair accessible entrance
Wheelchair accessible parking lot
Wheelchair accessible restroom
The location offers convenient payment options, including:
Credit cards
Debit cards
NFC mobile payments
A
Restroom
amenity is available for members' comfort. Because theOrangetheory
model is based on structured, coach-led classes, aMembership required
status ensures a consistent and dedicated community of users committed to theirPhysical fitness program
goals.Orangetheory Fitness
delivers its signature workout through several tailored group class formats, all built upon the heart-rate-based interval training system:Signature Orange 60 Class: The core offering, a 60-minute full-body workout split between the treadmill, rower, and floor. The focus is to hit the 'Orange Zone' for 12-20 minutes to maximize the post-exercise calorie burn.
Endurance, Strength, and Power Days: Workouts change daily to prevent plateaus and keep the body challenged, focusing on a different fitness pillar each session. This variety is key to delivering a complete
Physical fitness program
over time.Treadmill Blocks: Cardio intervals with options for power walking, jogging, or running. Coaches provide specific speeds and inclines for all fitness levels, ensuring the workout is challenging and appropriate for everyone.
Rowing Blocks: High-power, low-impact intervals on water rowers, which engage up to 85% of the body’s muscles in one movement, building power and endurance.
Floor Blocks: Strength training and functional movement using equipment like dumbbells, TRX straps, BOSU balls, and bodyweight exercises. Coaches correct form and ensure a safe, targeted strength session.
Personalized Coaching in a Group Setting: Though classes are in a group format, the coaches act as
Personal trainer
s, guiding members by name, offering modifications, and using the real-time heart rate data to ensure optimal effort levels for each individual.OTconnect Technology Tracking: The use of the OTbeat heart rate monitor (available for purchase) provides personalized data tracking, including calories burned, heart rate zone time, and 'Splat Points' (minutes in the Orange and Red zones), which members can track over time via the mobile app.
The distinctive features of
Orangetheory Fitness
set it apart from typicalgym
options in the Georgia area:Science-Based Results (The Afterburn): The foundational principle of achieving 12+ minutes in the Orange and Red zones maximizes EPOC, ensuring members continue to burn fat and calories long after they leave the studio.
Real-Time Performance Tracking: The OTbeat heart rate technology provides immediate feedback on the big screens, encouraging members to push themselves to their personal optimal level. This data-driven approach appeals to users who value measurable progress in their
fitness center
experience.Coach-Led Motivation and Safety: Every class is led by a certified, professional coach who guides the workout, prevents over- or under-training, and offers personalized corrections and modifications. This replicates the attention of a
Personal trainer
at a fraction of the cost.Full-Body, Varied Workouts: The daily combination of cardio (treadmill), power (rower), and strength (floor) ensures no muscle group is neglected and the workout never becomes boring, which helps prevent fitness plateaus.
Travel and Community Perks: As a franchise, memberships often allow access to studios nationwide, a great benefit for busy Georgia travelers. Furthermore, the studio actively fosters a community atmosphere, often including "community events going on," as noted in customer reviews.
Inclusivity for All Levels: Workouts are inherently scalable—a jogger, runner, or power walker can all achieve the Orange Zone based on their individual heart rate, making the class effective and non-intimidating for all fitness levels.
To book your first class, inquire about membership options, or learn more about the
Physical fitness program
at the Madison Yards location, please use the following contact information:Address: 975 Memorial Dr SE #816, Atlanta, GA 30316, USA
Phone: (470) 489-5701
Mobile Phone: +1 470-489-5701
For Georgia locals, choosing
Orangetheory Fitness
is an investment in a highly efficient and personalized fitness methodology that promises tangible results. What makes it truly worth choosing over a traditionalgym
membership is the combination of technology and professional coaching. If you are someone who struggles with accountability, workout planning, or pushing yourself to maximum effort, this program eliminates those barriers.The presence of a live coach and the real-time heart rate feedback displayed on the screen removes all guesswork from your workout. You know instantly if you need to push harder or pull back, ensuring that every minute you spend in the
fitness center
is productive. This is the closest thing to having aPersonal trainer
for the cost of a group class, ensuring proper form and maximizing results. The daily-changing workouts eliminate the boredom and confusion that often leads to people abandoning their fitness goals.While a single customer review mentioned a negative experience with front desk staff, the overwhelming feedback is focused on the high quality of the coaching and the motivating community, which is the core value of the service. You are buying into a structured, scientifically proven program that offers variety, accountability, and the powerful metabolic boost of the "Afterburn" effect—a formula that countless people in Atlanta and across the country have found instrumental in achieving their long-term health and fitness goals. If you want a full-body workout that is backed by science and led by experts in a motivating environment,
Orangetheory Fitness
is an exceptional choice.Orangetheory Fitness Details
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
- Wheelchair accessible restroom
Amenities
- Restroom
- Swimming pool
Planning
- Membership required
Payments
- Credit cards
- Debit cards
- NFC mobile payments
Orangetheory Fitness Photos










Orangetheory Fitness Location
Orangetheory Fitness
975 Memorial Dr SE #816, Atlanta, GA 30316, USA
Orangetheory Fitness Reviews
deskmotivatingstudiofeelcommunityquestionsnameenergyplancheck
★ 5★ 4★ 3★ 2★ 1Worked out here twice while I was traveling around Atlanta for a week! The instructors were so helpful, funny and personable. They also had community events going on.
July 28 · Georgette EvaFire your front desk staff. Entitled with no customer service skills. I don't care that you're a twenty something who thinks they know everything about the world - you have a lot to learn and it's embarrassing to have children in charge of this expensive of a fitness studio.
April 10 · Corinne CroffordOTF Warner Robins is my happy place! I’ve been a member since 2018 and have transformed my body and mind for the better. The coaches and staff are supportive of helping you reach your fitness goals!
December 12 · Candis HowardGreat location and staff, however OTF gets 1 star because of their horrible cancellation policy. If you cancel less then 30 days out, you will still be charged because they say it takes that long for their auto billing to stop, which is complete bs or just a horrible billing system given today's technology capabilities (especially for a company that focuses on utilizing technology to enhance your workouts). So in my situation I cancelled 10 days after my last billing date because I moved and no longer had time to attend classes. So I paid for my remaining 20 days already, and then got billed for a whole additional month. Hopefully this company learns that just because you put it in an agreement doesn't make it an acceptable & fair practice.
September 04 · Steve KonzelmanQuick facts (December 2024):# of stations: 12New treadmills: NoStudio pricing type: Regular, I thinkComments: Great studio, Coach Lundyn was awesome, great energy! Just need to get the new treadmills
December 13 · Ben Vittori
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