First Fitness

- 520 W Houghton Ave, West Branch, MI 48661

**Introduction / Overview: Your 24/7 Fitness Destination in West Branch, Michigan**

For residents of West Branch and the surrounding Michigan communities, First Fitness stands out as a reliable and dedicated local athletic club. Recognized as a comprehensive Gym and Physical Fitness Program, this facility caters to individuals seeking a clean, supportive, and highly accessible environment for their health and wellness journey. The core appeal of First Fitness is its commitment to providing quality equipment and an inviting atmosphere without the excessive size or complexity of large chain gyms. As noted by one local member, it offers a "good workout vibe" and a clean setting.

First Fitness operates on a crucial model for busy Michigan lifestyles: 24/7 member access. This round-the-clock availability ensures that whether your schedule demands an early morning cardio session before the sunrise or a late-night lift after work, the gym is always open. This high level of flexibility is a significant benefit to the local user base. While the facility is described as a "small gym," customer feedback consistently highlights that it has "enough machines to get a workout done" and a "good amount of equipment" for a complete routine, balancing size with efficiency and quality. For those in West Branch seeking a non-intimidating, clean, and locally-focused place to train, First Fitness is positioned as the best choice for its equipment, atmosphere, and pricing.

**Location and Accessibility**

First Fitness is conveniently located on a main thoroughfare in West Branch, Michigan, ensuring it is a practical and easy stop for local traffic. Its central location allows it to serve the community efficiently, whether members are commuting from home, work, or other local errands.

The official address is:

520 W Houghton Ave, West Branch, MI 48661, USA

Located on West Houghton Avenue, the club is a recognizable feature of the local landscape. In line with modern standards for public facilities, First Fitness has made specific commitments to accessibility, ensuring that everyone in the Michigan community has the opportunity to pursue fitness.

• Wheelchair accessible entrance
• Wheelchair accessible parking lot
• Wheelchair accessible restroom

These provisions ensure a welcoming and barrier-free experience for all potential and current members, reflecting the facility's dedication to community service.

**Services Offered**

First Fitness is designed to cover the essential aspects of a comprehensive fitness routine, combining equipment access with specialized training:

• **24/7 Member Access:** Unlimited, secure entry for members outside of staffed hours, maximizing workout flexibility.
• **Cardio Equipment:** A range of equipment including treadmills, ellipticals, bikes, a stair climber, and a rowing machine to support cardiovascular health.
• **Strength Training Equipment:** Easy-to-use machine weights covering every muscle group, complemented by free weights and dumbbells for comprehensive strength training.
• **Personal Training:** Offers individualized guidance through ISSA Certified Personal Trainers. Services include personalized workout programs, nutrition coaching, mindset coaching, and specialized pre- and postnatal coaching.
• **Multi-Purpose Room Access:** Dedicated space and equipment (yoga mats, jump ropes, medicine balls, kettlebells, etc.) for functional training, stretching, and floor work.
• **Tanning Services:** Unlimited tanning available in a stand-up hex booth, accessible during staffed hours for an additional monthly fee.
• **Locker Rooms & Showers:** Full locker room facilities including showers, bathrooms, and lockers for members' convenience and post-workout hygiene.
• **Membership Options:** Flexible plans include annual, single-month, and recurring auto-pay monthly options (no contract required for auto-pay).
• **Guest & Pass Options:** Offers Day Passes (during staffed hours only) and Week Passes (with 24-hour access) for non-members, though the Day Pass cost has been noted by a customer as an area for improvement.
• **Silver Sneakers Partner:** Participation in the Silver Sneakers program, offering no-cost fitness for eligible adults 65+ through select Medicare plans.

**Features / Highlights**

For the Michigan local, First Fitness offers several key highlights that make it a compelling choice over alternatives:

• **Unmatched 24/7 Convenience:** This feature is arguably the most valuable, accommodating the highly varied schedules of working professionals, students, and parents across the region.
• **Strong Value Proposition:** Members emphasize the great value for the price, especially with the monthly auto-pay option being highly affordable without a long-term contract commitment.
• **High Equipment Quality:** The gym features a selection of quality equipment, including Life Fitness cardio machines, ensuring a productive and effective workout for all fitness levels.
• **Clean and Positive Atmosphere:** Consistently praised by members for being clean and having a "great atmosphere" that is non-judgmental and conducive to serious training.
• **Certified Personal Training:** Access to certified coaching for personalized nutrition, training, and specialized needs like prenatal/postnatal fitness, offering expert guidance right in the community.
• **Inclusive Membership:** The partnership with Silver Sneakers makes fitness highly accessible and affordable for senior residents in the West Branch area.
• **Full Amenities:** The inclusion of showers and lockers ensures members can seamlessly transition from their workout back to their daily routine.

**Contact Information**

To enroll in a membership, schedule a consultation with a personal trainer, or inquire about the Silver Sneakers program, residents can use the following contact details:

Address: 520 W Houghton Ave, West Branch, MI 48661, USA

Phone: (989) 343-1238

Mobile Phone: +1 989-343-1238

Staffed Hours (General Reference, may vary): Monday - Thursday: 9:00 am – 5:00 pm; Friday: 10:00 am – 4:00 pm; Saturday: 10:00 am – 2:00 pm; Sunday: Closed. Note: Members retain 24-hour access outside of these times.

**What is Worth Choosing**

First Fitness in West Branch is an outstanding choice for any Michigan resident prioritizing flexibility, affordability, and a community-focused atmosphere. It successfully fills the niche for a comprehensive athletic club that operates without the drawbacks of being overly crowded or expensive.

The decision to choose First Fitness rests heavily on the combination of **24/7 access** and the **excellent value for the price**. This makes it an ideal fit for everyone from budget-conscious students to shift workers and seniors utilizing the Silver Sneakers program. While some larger facilities may offer more square footage, First Fitness provides all the necessary, quality equipment—from free weights to cardio—in a reliably clean and positive environment. The availability of certified personal training and specialized coaching elevates its offering beyond a basic gym, transforming it into a holistic fitness partner for the West Branch community. For a supportive, clean, and highly convenient local gym experience in Michigan, First Fitness provides the perfect balance.

First Fitness

520 W Houghton Ave, West Branch, MI 48661, USA